How to build a website with AI
To build a website with AI, describe your business, audience, and goals in plain English using an AI website builder. The software generates the site layout, copy, and structure automatically. You then refine the design, check the details, connect a domain, and publish the finished pages online.
1. Define your requirements and prompt the builder
Building a website with artificial intelligence starts with a prompt. You describe what your business does, your target audience, services, and preferred tone of voice. Modern generative builders take this description and construct complete web pages, including page hierarchy, initial copy, and visual styling. Rather than starting with a blank canvas or rigid templates, you receive an initial draft tailored to your specifications within seconds. Be specific in your prompt about your opening hours, pricing structure, and key services to ensure the generated text matches your operations accurately from the outset.
2. Review, edit, and customise your site
Once the AI generates your initial layout, review all written copy and visual elements thoroughly. Check that prices, contact details, and descriptions of services reflect your actual business operations. Most AI platforms let you edit text directly, change colour palettes, adjust typography, or swap layouts. Platforms like Wishly also allow you to train an embedded AI assistant on your operational documents, pricing guides, and business hours. This adds an interactive conversational layer to your site, allowing visitors to ask questions 24/7 while turning inquiries into qualified leads automatically.
3. Choose a hosting plan and publish
When your site content and structure are finalised, you need to publish it online. AI builders generally provide built-in hosting, saving you from configuring third-party servers. You can publish immediately on a free subdomain, or connect your custom web address for a professional appearance. For instance, Wishly offers a free tier on a wishly.site domain, with paid plans ranging from Starter at £19 per month to Business at £129 per month. Review your site on mobile and desktop screens before launching to confirm that all navigation elements, forms, and automated features function correctly.
Key takeaways
- •Prompting an AI builder creates a complete website draft in seconds.
- •Review all AI-generated copy and pricing to ensure operational accuracy.
- •Interactive AI assistants can answer visitor questions and capture leads.
- •Publishing requires minimal setup via built-in subdomains or custom domains.
Related questions
- Do I need coding skills to build a website with AI?
- No coding skills are required. AI website builders interpret plain English descriptions to generate layouts, copy, and navigation structures automatically. You modify the resulting pages using standard visual editors, adjusting colours, text, and structure. This makes web design accessible without technical expertise or web development experience.
- Can an AI website answer questions from visitors?
- Yes, advanced AI builders allow you to train an integrated virtual assistant using your business documents, opening hours, and service details. This assistant interacts with site visitors around the clock, answering specific questions about your business and capturing lead information directly from conversations.
- How much does it cost to make an AI website?
- Pricing varies depending on features and domain options. Many platforms offer free plans using standard subdomains. Paid subscriptions typically range from lower tiers around £19 per month for basic custom domains up to £129 per month for advanced business features and expanded capabilities.